Buffon X Braun

“Long a symbol of consistency and reliability, Gigi now chooses Braun razors and trimmers to bring the same precision to his personal care routine. With Braun, you can groom your beard without putting the rest on hold so you can focus on what truly matters. Welcome, champion!”

With these words, Procter & Gamble announces Gigi Buffon as the new face of the Braun campaign.

Eleven, a long-standing partner of Procter & Gamble in celebrity management, oversaw the identification of the most suitable profile for the campaign, the contracting process, and all phases of content production.