Gilette Style like a King

CLIENT

P&G

CAMPAIGN

Gilette Style like a King

YEAR

2023

In a multi-subject campaign, Cattelan presents the three hero products of the range: the Style Master, which allows shaving, trimming, and defining the beard; the cleanser, for removing impurities and scenting the beard; and the moisturizer, to soften the beard and skin and prevent itching. In the commercial, the TV host shows what happens when we don’t take care of our beard with the right products.

Gilette Style like a King
Gilette Style like a King