Kia

CLIENT

Toyota

CAMPAIGN

2020

YEAR

2020

To strengthen its positioning in the after-sales world of Kia and the quality of its dealership and workshop network, FuoriFormat – the creative projects unit of A.Manzoni&C – has created a content project encompassing Video, Digital, Radio, and Print with a testimonial who has also committed to the Korean brand this year: Rudy Zerbi, the well-known television and radio host on Radio Deejay.